Jergens® Caribbean Content

Digital content photography

When Jergens® told Lonsdale Saatchi & Saatchi that we would be the first ever to create localised Caribbean Content, I was excited to say the least. We wanted to represent the Caribbean Aesthetic while showing our technical ability for a globally recognised brand. After discussing our approach we got to work and the final result is exactly where we believe the brand should stand. Quality content with a local feel.

Client: Jergens® Caribbean

Concept: Saché Alexander & Genieve Ramrattan

Content Direction: David Kernahan

Product Photography/Post Production: David Kernahan

Agency: Lonsdale Saatchi & Saatchi